It would, but I’m trying to brand this separately.
In many ways FoldingText is a redo of everything that I’ve
done in the past 5-7 years, a new start of sorts and I want the
logo to reflect that. Also while the symbolic circle logo
wasn’t world changing when I fist did it, it was somewhat
unique compared to app icons at the time. Now half the icons on my
doc are circles, and a lot of write rooms competitors are even
black circles. I want to stay with something that’s
geometric, but want a change too.
In my opinion the three letters TXT version is a good choice
because of a better international meaning. In french text is
texte, in italian testo, in spanish
texto, etc. but everybody knows the meaning of
txt as an extension. Sure one can easily understand and
translate TEXT but TXT is straight and obvious.
Loving folding text so far... I'll be honest, I'm not liking the
icon too much... If forced to choose I'd go with the TXT instead of
TEXT -- but the whole concept of the icon doesn't feel up to the
same standard as your other icons..
As an alternate concept I threw this together -- I know this
look relatively terrible, and it's not a square graphic -- but the
idea is there... basically a stack of folded paper (or just paper)
with a piece of paper above it in the process of being folded with
text printed on it and "FOLDING" behind it... or something... it
was an idea that looked better in my head than I could make
I really like the "TXT" icon (logo2.png). With a little copy and
paste, I've been using it with 0.8. It isn't like anything I've
seen before but still looks great in the dock and app switcher next
to more traditional OS X app icons. This has my vote!
The man typing is interesting, but "TXT" is still well ahead for
me. The man typing seems like it is hard to understand what is
going on at everything but the largest size. Plus, I already
associate the typewriter concept with Mellel (and think of it as
kind of dated).
In contrast, the TXT logo is unique, striking, and balanced at
all sizes and captures the function of the app well.
I'm not a huge fan of the folding "TEXT" or "TXT" logos,
frankly. Feels too literal, is certainly not very memorable, and
using "TXT" seems fairly restrictive. "Oh, this program edits .txt
files. Boring." I sincerely hope that is not all
FoldingText ends up doing, and "TXT/TASKPAPER" would really not fit
very well on a fold. :-)
I quite like the idea of origami, though. Perhaps an origami
creation with literal text all over it (folded out of blue lined
paper or newsprint?). Of course at the size most people would be
viewing the icon the text would be more of an Easter egg than
anything else, but I like Easter eggs in icons.
I like the idea of the pixelated computer with "TXT" on it
better since it captures the essence of the program a little better
for me, but it would not look very good in my Dock at all,
particularly not when next to the detailed icons for Safari,
MarsEdit, Espresso, Mail, etc. I'm also guessing it would not scale
down well at all (likely would just turn into a blob at small
sizes). I prefer it without hands; those would really look
weird in the Dock, I suspect.
I think at this point the TXT version is the only one
that’s really usable in it’s current form. But
it’s also not ideal. Right now I really like the concept
behind the person typing, but the execution needs to be less road
sign and more inspiration if it has a chance to work. I’ve
written up my thoughts in full in a new post here:
I’ll be sending that document off to some designers are
seem to be more identity and illustration focused as opposed to app
icon focused and see what comes of it. As always, if you have any
thoughts on the direction that I’m setting out in that
document please comment away!